With ‘See No Evil’, the impartial artist and innovator PRI// cements their place as probably the most fearlessly uninhibited expressionists in alt-pop’s terrain. The lo-fi Avant Garde pop single is an entrancingly distorted dive into the artist’s singular artistic world, mixing clever dissonance with a contact of basic pop accessibility. Atop experimental beats that really feel just like the sonic equal of damaged glass refracting mild, PRI// drops layers of autotuned harmonies, anchoring the summary chaos with a hint of familiarity. The accompanying music video solely deepens the immersion, providing a uncooked glimpse into the unfiltered ethos driving this London-based maverick.
Since bursting onto the scene earlier this yr, PRI// has uploaded over 80 songs on-line, every a condensed burst of uncooked emotion and sonic experimentation. Whether or not by means of the ghostly minimalism of Come Again Darling or the grunge-laced adrenaline of Begging, PRI// balances stress and launch with an intuitive grasp of storytelling, each musical and lyrical. Drawing on influences as different as Madonna’s remix tradition and Tori Amos’ lyrical introspection, See No Evil is as cathartic as it’s boundary-pushing.
Crafted in snatched moments with restricted instruments—an outdated Depeche Mode drum machine, acoustic guitars, and a self-taught aptitude—PRI//’s DIY ethos imbues their work with visceral authenticity. But, their ambitions stretch far past the lo-fi aesthetic, weaving collectively music, movies, and a wealthy visible world influenced by icons like Bowie and Grace Jones.
Stream the official music video for See No Evil on YouTube now.
Evaluate by Amelia Vandergast