Okay-pop’s pre-releases are getting uncontrolled. I can barely sustain! Followers are completely spoiled with materials, and now we now have these surprise-release ‘music movies disguised as album promo’ moments. The YouTube video hooked up to NMIXX’s Spinnin’ On It is technically labeled “Blue Valentine Core: SPINNIN’ ON IT,” however incorporates a whole tune from their upcoming album. So in keeping with the principles of this weblog, it counts as its personal factor.
JYP Leisure has a historical past of dropping many music movies for his or her artists — normally after an album has already been launched. In reality, a few of NMIXX’s finest materials has not been promoted as a full-fledged title observe. Spinnin’ On It isn’t as compelling as a tune like Run For Roses, nevertheless it’s received a powerful sound that blends their edgier influences with extra approachable pop melodies.
Spinnin’ On It is difficult to fit into only one style, however at its core feels akin to the anthemic pop/rock method that’s been in vogue this yr. The manufacturing is extra digital and malleable, however the choral vocals that body its construction give highly effective rock vitality. It is a good match for NMIXX. The women aren’t at all times given the possibility to showcase their robust vocals and Spinnin’ On It lets that ability poke by means of sometimes. With that stated, the melodies might be stronger — notably throughout the refrain. The manufacturing and efficiency are left to do a lot of the heavy lifting and assist compensate for the tune’s extra forgettable moments. It’ll be attention-grabbing to see if the total album follows this basic soundscape or if it’ll take a extra sonically various method.
Hooks | 7 |
Manufacturing | 9 |
Longevity | 8 |
Bias | 8 |
RATING | 8 |
Grade: B-